Software & Digital • Berlin, Germany

Pixel Forge

A small plugin studio sells licensed software with recurring renewals, automating key delivery and admin work with license keys and the Store Copilot.

IndustrySoftware & Digital
LocationBerlin, Germany
SellsLicensed plugins
ModelOne-time + recurring
90%less manual license admin
+41%recurring revenue from renewals
<1 minfrom purchase to active license

The Challenge

Pixel Forge issued license keys by hand and chased renewals over email. As the customer base grew, manual key delivery, activation tracking, and renewal reminders turned into a daily bottleneck, and revenue leaked every time a renewal slipped through the cracks.

The Solution

With the License Manager addon, keys generate and deliver automatically the moment a purchase completes, with per-site activation limits and expiry handled for them. The Subscription addon converted one-time sales into automatic recurring renewals, and the AI Store Copilot answers admin questions and updates records by chat, work that used to mean digging through the database.

  • License Manager auto-generates and delivers keys the instant a purchase completes
  • Per-site activation limits and expiry enforced automatically
  • Subscription addon turns one-time sales into recurring renewals
  • Digital file delivery provides instant, secure downloads
  • AI Store Copilot answers admin queries and updates records by chat
  • Transaction history gives a clean audit trail of every payment

The Results

Manual license admin dropped by 90%, keys now deliver and activate in under a minute without anyone lifting a finger. Automatic renewals lifted recurring revenue by 41%, and the Copilot absorbed the day-to-day admin questions that used to interrupt development.

  • 90% less time spent on manual license administration
  • 41% growth in recurring revenue from automated renewals
  • Under a minute from purchase to an active, delivered license
  • Renewal revenue no longer lost to missed manual follow-ups

Keys deliver themselves, renewals bill automatically, and the Copilot answers the questions I used to dig through the database for. It's like adding a teammate.

Lukas Brandt

Co-founder, Pixel Forge

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